The global organic hair care market is predicted to witness a rising shift from the manufacture of solvent-based to water-based products, which help with lower hair damage. Strong investment in the research and development of natural ingredients that can care for dandruff, dry hair, scalp irritation, and several other hair problems could set the tone for significant global organic hair care market growth. One of the popular trends observed in the global organic hair care market is the rising demand for natural ingredients that can resolve specific hair problems.
The global organic hair care market stands at US$ 10.32 billion in 2023. Worldwide demand for organic hair care products is predicted to rise at a CAGR of 7.1% and reach a market value of US$ 20.5 billion by the end of 2033.
The segment is also anticipated to show an impressive rise in the global organic hair care market. Shampoo could be a top-selling product of the global organic hair care market. Other products offered in the global organic hair care market are styling agents, hair colorants, hair oils, and conditioners.
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By sales channel, the global organic hair care market is categorized into online store, drug store, modern trade, specialty store, and professional salon. Among these, specialty store could show strong growth in the global organic hair care market all through the course of the forecast period.
Geographically, the global organic hair care market is projected to find North America taking a lion’s share by the end of 2033. The demand for organic hair care could increase in the region due to climate and seasonal changes affecting hair quality. Rising consumer awareness about hair care products that are based on natural ingredients is forecast to propel the growth of the North America organic hair care market. Europe could be another region showing impressive growth in the global organic hair care market. Rising demand for superior and high-quality organic hair care products is expected to cause a surge in the growth of the Europe market.
Water safety issues and large focus on investing in research and development to follow safety norms related to eco-friendly products set by governments are foreseen to augment the demand in the Europe organic hair care market. In this regard, it could be said that the region may witness strong demand for dry shampoo in the global organic hair care market. On the other hand, Asia Pacific is envisioned to exhibit quicker growth in the global organic hair care market. Availability of several distribution channels and changes in lifestyle and customer preferences could push the organic hair care market in the region.
The demand for organic hair care products in Asia Pacific is predicted to soar on the back of increasing purchasing power of consumers and high population growth. The advent of novel products in the natural and Ayurvedic spheres and widening base of loyal customers could create lucrative opportunities in the Asia Pacific organic hair care market.
The presence of small and large companies could render the global organic hair care market moderately fragmented. High focus on new product development and merger and acquisition is expected to become a trend that most players could follow in the global organic hair care market. Players may also concentrate on attracting the young population with innovative organic hair care products.
Key Market Players
This recently published research report by Fact.MR, a provider of market research and competitive intelligence, detailed companies that are actively involved in the production of hair care products. Key players are involved in the development of new products while ensuring product standards and product quality.
The report on organic hair care products indicates that the majority of companies are focusing on product launches and expanding their production units in developing regions. To achieve this, companies are taking various initiatives such as collaborations with key players, strategic alliances, partnerships, innovations, and strengthening of global and local distribution networks.
- In 2020, Kao Corporation introduced a new product under the PYUAN brand name, which was previously known as Merit PYUAN in 2015. PYUAN is a shampoo line that targets individuals with sticky hair and dry ends.
- LG Household & Health Care acquired Avon Company in 2019 in partnership with Farouk System. The new Avon company launched a hair care product line named Avon Chi.
Key companies manufacturing organic hair care products are Estee Lauder, Amway, L’Oreal SA, Revlon, Khadi Natural, The Body Shop, The Hain Celestial Group, Kiehl’s, Kao Corporation, Natura Cosmeticos S.A., and Johnsons and Johnsons.
Key Segments of Organic Hair Care Industry
- By Product :
- Hair Oils
- Hair Colorants
- Styling Agents
- By Sales Channel :
- Professional Salons
- Specialty Stores
- Modern Trade
- Drug Stores
- Online Stores
- By Region :
- North America
- Asia Pacific
- Latin America
- Middle East & Africa
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