The global beverage packaging market is set for steady growth, with its valuation expected to climb from USD 147.2 billion in 2025 to USD 201.7 billion by 2035, expanding at a CAGR of 3.2% during the forecast period. This marks a significant rise from USD 143.5 billion recorded in 2024, reflecting increasing demand for innovative and sustainable packaging solutions.
Among various packaging formats, bottles remain the most widely used due to their flexibility in sizes, ease of transportation, and ability to preserve beverage freshness. Their versatility makes them the preferred choice for soft drinks, milk, water, alcoholic beverages, and more.
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In addition to conventional packaging, smart beverage packaging solutions are gaining traction, offering benefits such as optimized logistics, anti-counterfeiting measures, brand security, and enhanced consumer engagement. Technologies like RFID and NFC tags are being integrated to improve product authentication and traceability, while data-embedded barcodes provide access to nutritional facts and product details, fostering greater transparency in the industry.
Packaging is typically used to preserve the goods from damage and attract customers by improving its visually through the use of innovative ornamental techniques, which also helps the product stand out from competitors. Beverage packaging is critical for safeguarding liquids because they are prone to leaks and contamination.
Key Takeaways From the Beverage Packaging Market Report
- The global beverage packaging market recorded a CAGR of 2.5% from 2020 to 2024.
- Market value reached USD 143.5 billion in 2024.
- The USA is expected to maintain a CAGR of 2.5% through 2035.
- The UK is projected to witness a CAGR of 2.0% by 2035.
- Plastic is estimated to hold a 27.8% market share by 2035.
- By the end of 2035, plastic is expected to dominate with a 43.6% share.
Unveiling the Future: Key Dynamics Reshaping the Beverage Packaging Market
- Customized beverage packaging, which is personalized to individual tastes in size, texture, color, and design, increases customer loyalty by bringing distinctive value to the consumer experience.
- Consumers’ focus on health and cleanliness drives demand for dependable and protective packaging Various container types, such as cans, bottles, and liquid cartons, are used to package alcoholic and non-alcoholic beverages in plastic, glass, cardboard, and metal.
- Intelligent technologies are ushering in a new era of digitization for the beverage industry. Mobile scanning of QR codes, smart labels, and embedded information on packaging increases consumer security and convenience, leading to market growth.
- Rising wealth and per capita earnings, particularly in emerging nations, are propelling the development of innovative and convenient packaging technologies. Ongoing study investigates the possibility for recycled plastics to replace virgin plastics in beverage containers, lowering polymer procurement costs.
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Competitive Landscape
Key participants in the beverage packaging sector are creating and bringing new goods into the market. They are combining with various organizations and expanding their geographical reach. A few of them also collaborate and work with local brands and start-up enterprises to produce new products.
Key Developments in Beverage Packaging Market
- Ardagh Glass Packaging expanded its Heritage bottle line in January 2025, adding new sizes, closures, and colours. These items include a clear glass bottle with a pry-off closure and an amber bottle with a twist-off finish for craft beverage manufacturers who value packaging versatility and a nostalgic appeal.
- In December 2024, Ball Corporation teamed with Dabur to launch Real Bites juice in eco-friendly aluminum cans, boosting the sustainability agenda and decreasing the environmental imprint, marking a significant step forward in beverage packaging sustainability.
Key Players in Beverage Packaging Market
- Ball Corporation
- Tetra Pak
- Crown Holdings, Inc.
- Ardagh Group S.A.
- Owens-Illinois, Inc
- Gerresheimer AG
- Toyo Seikan Group Holdings, Ltd
- Amcor plc
- Saverglass SAS
- Vidrala S.A.
- Stoelzle Glass Group
- Vitro, S.A.B. de C.V.
- Verallia
Beverage Packaging Industry Segmentation
By Material:
In terms of material, the industry is divided into up to glass, plastic, metal, and paper/paperboard. Plastic is further divided as polyethylene terephthalate (PET), polypropylene (PP), high-density polyethylene (HDPE), and low-density polyethylene (LDPE). Metal is further classified as aluminum and steel.
By Product Type:
In terms of product type, the industry is segregated into liquid cartons, beverage cans, bottles, and others (pouch, jars, kegs, etc.). Beverage cans are further classified as aluminum cans, and steel cans. Bottles are divide into glass bottles, plastic bottles, and aluminum bottles.
By Capacity:
In terms of capacity, the industry is segregated into up to 250 ml, 251 to 500 ml, 501 to 1000 ml, and above 1000 ml.
By Application:
The industry is classified by application as alcoholic drinks, and non-alcoholic drinks. Alcoholic drinks are classified as beer, wine, spirits, and other alcoholic beverages. Non-alcoholic drinks are subdivided as fruit juices, carbonated drinks/soda, RTD, milk products.
By Region:
Key countries of North America, Latin America, East Asia, South Asia and Pacific, Western Europe, Eastern Europe, Middle East and Africa are covered.
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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
