In recent years, from entertainment to financial technology, the application field of the virtual human industry has been expanding, and a large number of virtual humans have been employed in different positions to show their skills. Relevant institutions predict that by 2030, the overall market size of China’s virtual human industry will reach 270 billion yuan, becoming a new growth point of the growing digital economy.
With the advent of the 5G Internet of Everything and the rapid improvement of artificial intelligence (AI)-based computer vision driven by deep learning and convolutional neural networks (CNN) using a large number of visions, virtual humans are not a new concept, but have more practical, widespread and deep applications in people’s daily lives.
Virtual human industry market status
At present, as an anthropomorphic image created by digital technology, the key to the flourishing of the virtual human industry lies in the broad market demand and rich application scenarios. From the C-terminal consumption point of view, whether it is news broadcast, stage competition or life companionship, the tone, appearance and posture are “human-like” virtual humans, which can provide people with online and offline. The integration of immersive interactive experience, such as emotional communication, entertainment services, etc., to continue to meet people’s aspirations for a better life.
From the B-side enterprises, as an important digital asset of enterprises, virtual human with fast generation speed and low production cost can not only help enterprises reduce costs and increase efficiency and release productivity but also incubate thousands of lines and thousands of digital employees according to different business characteristics and application scenarios, so as to provide differentiated and personalized services to customers and enhance market competitiveness.
The accelerated pace of virtual human applications is mainly due to the continuous innovation of digital technology and the continuous improvement of the industry chain. From technology research and development, content manufacturing to platform operation and application promotion, and the upstream and downstream of the industry chain, which tends to mature, allows virtual humans to have more robust hardware, more delicate expressions and more automated processes, helping the virtual human industry to accelerate towards maturity.
As far as the current development is concerned, the evolution of technology, the renewal of concepts, policy-driven and the emergence of the effect of the virtual human industry promote the development of the virtual human industry forward. As a new technology for the future, healthy growth of the virtual human industry, industry prospects can be expected, in the future, the virtual human will develop towards diversity and growth, especially AI technology will continue to empower the virtual human industry.
WiMi’s AIGC and virtual human
According to the information, WiMi Hologram Cloud (NASDAQ: WIMI) is very optimistic about AI technology such as virtual humans, and the related “AI+virtual human” industrial application is expected to continue to evolve. So far, WiMi brought an “interactive digital doppelganger”, which has broad application prospects in film and animation, digital marketing, cultural tourism, communication and conference, education and teaching. WiMi is in full swing, opening up more segmented scenario applications, for example, selling goods with AI and Vtuber through voice recognition, emotion recognition, and gradually breaking the boundary between the real world and the virtual world.
As the new habits, hobbies and aesthetics of new generations continue to iterate, the huge potential of virtual human idols in image and content development will drive more brands to enter the market, and may even form a situation where brand virtual images are normalized. Therefore WiMi is also being profoundly changed by AIGC technology. Whether it is AI live, advertising, commodity copywriting, or customer service communication. AIGC+ is wildly used in many aspects, and multi-modal AI human still needs to be further perfected.
Opening the imagination of the virtual human industry relies on technological change breakthroughs, and this is the epoch-making emergence of AIGC, allowing the industry to see the possibility of enhancing the language ability and intelligence level of virtual humans and expanding the application scenarios and functions of virtual humans. It also marks that the virtual human of WiMi building cutting-edge AI technology is transforming from a virtual human to a multi-modal virtual human with superior communication and exchange capabilities. Whether it is taking pictures, recording videos, live interaction, or connecting virtual and reality to achieve “one-to-one” multi-terminal intelligent interaction with users, WiMi will open up a broader application space in the future.
Concluding remarks
Industry comments, virtual human last year is still in the blue ocean market, this year has become a red ocean market, and now technology companies are extremely keen on the market winds. With the influx of Internet majors and technology giants, the virtual human track is becoming more and more crowded, and virtual humans open up more scenario applications. It is worth mentioning that the development of the digital economy is a general trend. With the vigorous development of 5G, artificial intelligence, virtual reality and other new-generation information technology, in the near future, the virtual human is expected to become the interactive entrance to the digital world and the real world, grasp the opportunity, ride on the momentum, dig deeper into the potential, will be able to make new contributions to the strengthening of the digital economy.
