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Why a Direct Mail Retargeting Strategy Outperforms Digital Alone
A direct mail retargeting strategy sits at an intersection most marketers don’t think to explore — the point where a website visitor’s digital behavior triggers

A direct mail retargeting strategy sits at an intersection most marketers don’t think to explore — the point where a website visitor’s digital behavior triggers

Direct mail retargeting is one of those strategies that sounds counterintuitive until you look at the numbers — and then it makes complete sense. Most