According to a new report published by Allied Market Research, titled, “Adventure Motorcycle Market,” The adventure motorcycle market was valued at $31.8 billion in 2022, and is estimated to reach $64.5 billion by 2032, growing at a CAGR of 7.5% from 2023 to 2032.
An adventure motorcycle is a versatile motorbike that can handle both off-road and on-road conditions. The motorcycle boasts extended travel suspension for off-road terrain and large fuel tanks for long distance riding. To improve its touring capabilities, adventure bikes frequently include accessories such as baggage racks, crash bars, and windscreens. They also have larger wheels and tires for improved traction on a variety of surfaces. Riders that enjoy exploring remote regions and commencing on difficult excursions prefer these motorcycles.
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These motorcycles are appreciated in the off-road motorcycle industry because they have all of the components to tackle rocky and difficult terrain and have more comfortable riding seats than off-road motorcycles. Riders who love to travel on the road choose adventure bikes since they have rider assistance and the capability and large wheelbase to carry a pillion with luggage. The versatility and capacity to handle a variety of terrain with ease make adventure motorcycles grown popular all around the globe. Motorcycles give riders the flexibility to explore and experience new adventures, whether it’s a long-distance road trip or an off-road expedition with riding aids that provide the rider with confidence and safety.
Leading Market Players: –
- KTM AG
- Ducati Motor Holding S.p.A.
- TRIUMPH MOTORCYCLES
- BMW AG
- Yamaha Motor Co., Ltd.
- Honda Motor Co., Ltd.
- Harley-Davidson
- Kawasaki Heavy Industries, Ltd.
- Suzuki Motor Corporation
- Eicher Motors Ltd.
For instance in September 2023 BMW launched its flagship adventure motorcycle BMW R 1300 GS in $19,890 and motorcycle is loaded with rider assistance feature with the BMW’s new 1300cc boxer engine. One of the standout technological features of the BMW R 1300 GS is its advanced suspension system. Equipped with Dynamic ESA (Electronic Suspension Adjustment), with this system bike automatically adjusts the suspension based on the road conditions and the rider’s preferences. This ensures optimal comfort and stability, whether cruising on smooth highways or tackling rough off-road trails. Another impressive feature is the bike’s intelligent traction control system. With the Dynamic Traction Control (DTC), the BMW R GS 1300 provides excellent grip and stability, even in challenging terrains. The system constantly monitors various components and parameters that includes the wheel speed, throttle input, and lean angle to deliver the perfect amount of power to the rear wheel, maximizing traction and minimizing the risk of wheel spin.
In addition to its technological prowess, the BMW R GS 1300 boasts a powerful engine that delivers impressive performance. With its 1300cc, the bike generates an exhilarating amount of power, allowing riders to effortlessly accelerate and reach high speeds.
The 500-1000cc segment to maintain its leadership status throughout the forecast period
Based on engine capacity, the 500-1000cc segment held the highest market share in 2022, accounting more than two-fifth of the global adventure motorcycle market revenue, and is estimated to maintain its leadership status throughout the forecast period. This segment is projected to manifest the highest CAGR of 7.8% from 2023 to 2032, owing to the power and maneuverability offered by the engine between 500-1000cc with a reasonable price.
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The On-road segment to maintain its leadership status throughout the forecast period
Based on application, the on-road segment held the highest market share in 2022, accounting nearly two third of the global adventure motorcycle market revenue, and is estimated to maintain its leadership status throughout the forecast period. This segment is projected to manifest the highest CAGR of 7.7% from 2023 to 2032, owing to ability of adventure motorcycle to travel long distances with luggage and pillion.
Asia-Pacific to maintain its dominance by 2032
Based on region, Asia-Pacific held the highest market share in terms of revenue in 2022, accounting nearly two-fifths of the global adventure motorcycle market revenue, however North America is expected to dominate the market during the forecast period. The Asia-Pacific region is dominating due to the presence of the major manufacturer and the growing adventure tourism in the region. However, the North America region is expected to witness the fastest CAGR of 8.9% from 2023 to 2032, owing to rise in disposable income and growth of the adventure tourism in the region.
Growing adventure tourism industry and rise in disposable income supplement the growth of the adventure motorcycle market. However, low cost and advancement in commuter motorcycles and high cost of adventure motorcycle are expected to hamper the growth of the market. In addition, integration of digital technologies and demand for light weight and agile designs are expected to create ample opportunities for the key players operating in the market.
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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Allied Market Research CEO Pawan Kumar is instrumental in inspiring and encouraging everyone associated with the company to maintain high quality of data and help clients in every way possible to achieve success. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.
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