Allied Market Research published a report, titled, “Baby Sleepwear Market By Type (Rompers, Pajamas), By Material (Cotton, Linen, Bamboo, Others), By Price Point (Mass, Premium), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Brand Stores, Online Channels, Others): Global Opportunity Analysis and Industry Forecast, 2023-2032″. According to the report, the global baby sleepwear market was valued at $39.3 billion in 2022, and is projected to reach $60.5 billion by 2032, growing at a CAGR of 4.6% from 2023 to 2032.
๐ ๐๐จ๐ง’๐ญ ๐ฆ๐ข๐ฌ๐ฌ ๐จ๐ฎ๐ญ ๐จ๐ง ๐ฒ๐จ๐ฎ๐ซ ๐๐๐ฆ๐ฉ๐ฅ๐ ๐๐จ๐ฉ๐ฒ:ย https://www.alliedmarketresearch.com/request-sample/9780
Prime determinants of growth
The growth of the global baby sleepwear market is driven by high market growth potential in developing economies, an increase in disposable income and inclination toward premium products, and multiple advantages of baby rompers for parents and babies. However, counterfeiting of branded baby sleepwear products and unwillingness of consumers to have babies hamper the growth of the market. On the contrary, an increase in popularity of organic baby clothing and rise in social media marketing by engaged stakeholders in the market are expected to offer remunerative opportunities for the expansion of the baby sleepwear market during the forecast period.
The cotton segment to maintain its lead position throughout the forecast period
Based on material, the cotton segment held the highest market share in 2022, accounting for more than two-thirds of the global baby sleepwear market revenue and is estimated to maintain its leadership status throughout the forecast period. This is because baby clothing made of cotton is very breathable and keeps them cool in the summer and cozy in the winter, and it is hypoallergenic as well, which aids in protecting newborns’ skin from infections and skin conditions.
However, the bamboo segment is projected to manifest the highest CAGR of 5.0% from 2023 to 2032, as this kind of fabric is very breathable, comfortable, and sustainable because it grows easily, uses little water, and can be recycled.
๐๐๐๐๐๐๐-๐๐๐๐ ๐๐ ๐ ๐๐ ๐๐ฎ๐ฒ ๐๐จ๐ฐ & ๐๐๐ญ ๐๐ฑ๐๐ฅ๐ฎ๐ฌ๐ข๐ฏ๐ ๐๐ข๐ฌ๐๐จ๐ฎ๐ง๐ญ ๐จ๐ง ๐ญ๐ก๐ข๐ฌ ๐๐๐ฉ๐จ๐ซ๐ญ https://www.alliedmarketresearch.com/checkout-final/dd46e15bedcfd2a0a0355f8ddd036955
The supermarkets and hypermarkets segment to maintain its leadership throughout the forecast period
Based on distribution channel, the supermarkets and hypermarkets segment held the highest market share in 2022, accounting for nearly three-fifths of the global baby sleepwear market revenue and is estimated to maintain its leadership status throughout the forecast period, as baby sleepwear from several different categories and brands in one location assists consumers in forming a connection between the company and the shopper.
However, the online channels segment is projected to manifest the highest CAGR of 5.3% from 2023 to 2032, owing to the increase in online order reliability and quality assurance of baby sleepwear through trusted manufacturers and online baby product stores.
๐๐จ ๐๐ฎ๐ซ๐๐ก๐๐ฌ๐ ๐๐ง๐ช๐ฎ๐ข๐ซ๐ฒ ๐๐๐๐จ๐ซ๐ ๐๐ฎ๐ฒ๐ข๐ง๐ ย https://www.alliedmarketresearch.com/purchase-enquiry/9780
Asia-Pacific to maintain its dominance by 2031
Based on region, Asia-Pacific held the highest market share in terms of revenue in 2022, accounting for nearly three-fifths of the global baby sleepwear market revenue, owing to the large population as well as the large number of babies in the region. Asia-Pacific is also expected to witness the fastest CAGR of 5.4% from 2023 to 2032, as parents in the region are aiming for premium-quality products due to rising disposable incomes in the region.
Leading Market Players:
BENETTON GROUP S.R.L.
CARTER’S, INC.
HANDM GROUP
MOTHERCARE PLC
NIKE INC.
PVH CORP.
THE CHILDREN’S PLACE, INC.
THE GAP, INC.
INDUSTRIA DE DISENO TEXTIL, S.A.
UNDER ARMOUR, INC.
