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Workflow Content Automation Market is expected to reach ~US$ 4,454.2 Mn by 2032

The revenue from the workflow content automation (WCA) market was $940.0 Mn globally in 2021. The market is anticipated to increase at a CAGR of 15.3% from 2022 to 2032, reaching around US$ 4,454.2 Mn.

Surging demand for digitalization in business operations and urgent need for the removal of time-consuming tasks with automation are expected to drive growth in the workflow content automation market in the coming decade.

Rising digital transformation initiatives for performance improvements, cost-efficiency, and faster performance is also expected to drive the workflow content automation market and present attractive growth opportunities for numerous vendors.

Digital transformation with the incorporation of WCA solutions helps in streamlining workflows, improves efficiency & productivity for documentation procedures, offers better customer experience, and accelerates organizational growth.

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Key TakeawaysWorkflow Content Automation Market

  • By solution, the services segment is estimated to grow at a robust CAGR of 13.4% through 2032.
  • Based on enterprise size, the SMEs segment is estimated to grow by 5.2x during the forecast period.
  • By industry, the IT & telecom segment is anticipated to increase at a CAGR of 19.0% between 2022 and 2032.
  • The U.S. workflow content automation market is expected to progress at a CAGR of around 11.3% through 2032.
  • In India, the workflow content automation market is likely to grow by 7.7x during the forecast period.
  • The workflow content automation market in China is estimated to create an absolute dollar opportunity of US$ 290.0 Mn in the forecast period.

Rising Adoption of WCA for Easing Compliance and Enhancing Security to Drive Growth

Growing adoption of workflow content automation solutions for scalability of systems to which it is applied is one of the key drivers of the global market. A large number of organizations are expected to adopt workflow content automation platforms in the evaluation period owing to their ability to ease compliance and enhance security.

WCA also helps in achieving automation and digital transformation with cybersecurity and compliance, especially in regions where these are updated on a regular basis. Automating crucial data intensive tasks required for maintaining compliance makes these processes efficient and straightforward while simplifying them, which would fuel the market in the assessment period.

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Workflow Content Automation (WCA) Market Outlook By Category

By Solution:

  • Workflow Content Automation Platform
    • Cloud-Based
    • On-Premises
  • Services
    • Professional Services
    • Managed Services

By Enterprise Size:

  • Small and Mid-Sized Enterprises (SMEs)
  • Large Enterprises

By Industry:

  • BFSI
  • Transportation & Logistics
  • IT & Telecom
  • Retail
  • Manufacturing
  • Government
  • Healthcare
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East and Africa (MEA)

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Competitive Landscape

Workflow content automation businesses are emphasizing on enterprise partnerships, collaborations, and product innovations for expanding their geographic footprint, strengthening market positions, increasing sales, and maintaining a strong foothold in the competitive market.

For instance,

  • In March 2022, Smart Communications announced its partnership with Duck Creek Technologies. The partnership would enable leading insurers to deliver digital-first conversational experiences to their customers. Organizations will be able to streamline processes and enable agents & underwriters to work in a more efficient way.
  • In September 2021, MHC announced the introduction of an enterprise workflow and content automation platform named MHC NorthStar. This cloud-native platform is perfect for an end-to-end process which involves communications and documents that are core to operations.

Workflow Content Automation (WCA) Market Outlook By Category

By Solution:

  • Workflow Content Automation Platform
    • Cloud-Based
    • On-Premises
  • Services
    • Professional Services
    • Managed Services

By Enterprise Size:

  • Small and Mid-Sized Enterprises (SMEs)
  • Large Enterprises

By Industry:

  • BFSI
  • Transportation & Logistics
  • IT & Telecom
  • Retail
  • Manufacturing
  • Government
  • Healthcare
  • Others

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia & Pacific
  • Middle East and Africa (MEA)