HTF MI started a latest business research with the Global Social Selling Software Market Study Forecast till 2029. This Social Selling Software market report brings data for the estimated year 2023 and forecasted till 2029 in terms of both, value (USD Billion) and volume (MT) Market. The study is conducted by applying both top-down and bottom-up approaches and further iterative methods used to validate and size market estimation and trends of the Social Selling Software market. Additionally, to complement insights EXIM data, consumption, supply and demand Figures, raw price analysis, market revenue, and gross margins. Some of the companies listed in the research study are LinkedIn Corporation (United States), Hootsuite Inc. (Canada), Sprout Social, Inc. (United States), Salesforce.com, Inc. (United States), HubSpot, Inc. (United States), Zoho Corporation Pvt. Ltd. (India), Microsoft Corporation (United States), Lithium Technologies LLC (United States), Oktopost Technologies Ltd. (Israel), Oracle Corporation (United States), AgoraPulse SAS (France), SAP SE (Germany) are some of the key players that are part of study coverage. Additionally, the players which are also part of the research coverage are PostBeyond Inc. (Canada), Brandwatch (United Kingdom), Mention SAS (France). etc.
Market Snapshot
The social selling software market refers to the industry that provides software solutions to enable sales teams to leverage social media platforms for prospecting, lead generation, and sales conversion. Social selling is a sales technique that involves building relationships and engaging with prospects on social media platforms to drive sales and revenue.
The Global Social Selling Software market was valued at USD 1.3 Billion in 2023 and is expected to reach USD 5.4 Billion by 2028, growing at a CAGR of 28.4 % during 2023-2028.
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Market Scope / Segment Breakdown
Global Social Selling Software market has been analyzed on various dimensions that includes market sizing and share analysis in dollar term as well as by volume* and price. The segments included in the market study are mentioned below which has been reviewed both qualitatively and quantitatively.
Based on the type, the market is bifurcated as Cloud-Based, On-Premise, and On the basis of application, the market is divided as Lead Generation, Customer Relationship Management (CRM), Marketing, Social Media Analytics, Others. The Cloud-Based segment accounted for highest market share in 2022 and is hence expected to be the next fastest growing segment throughout the forecast period.
The report covers information regarding competitive outlook including the market share and company profiles of the key participants operating in the global Social Selling Software market. Some of the players that are profiled in the study are LinkedIn Corporation (United States), Hootsuite Inc. (Canada), Sprout Social, Inc. (United States), Salesforce.com, Inc. (United States), HubSpot, Inc. (United States), Zoho Corporation Pvt. Ltd. (India), Microsoft Corporation (United States), Lithium Technologies LLC (United States), Oktopost Technologies Ltd. (Israel), Oracle Corporation (United States), AgoraPulse SAS (France), SAP SE (Germany) are some of the key players that are part of study coverage. Additionally, the players which are also part of the research coverage are PostBeyond Inc. (Canada), Brandwatch (United Kingdom), Mention SAS (France). etc.
By Geography: North America, Europe, Southeast Asia, China, Japan, India, Middle East, Africa, LATAM, Others
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Qualitative Insights from Study
Social Selling Software Market Trends
- Growing use of video content for social selling, such as live streaming and product demos
Social Selling Software Market Drivers
- Growth of social media platforms and their increasing use for business purposes
Social Selling Software Market Opportunity
- Expansion into new geographic regions with growing social media usage and e-commerce markets
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Research Objective
- To define and describe the Social Selling Software segmented by product & service, by application, by end-user, and by region.
- To estimate and forecast the Social Selling Software by value in USD Billion.
- To estimate and forecast the market size for various segments with regard to Region Name.
- To profile key players and comprehensively analyze their market position in terms of ranking and core competencies.
- To analyze the markets situation with regard to industry trends, prospects, and contribution to the total market by identifying the high-growth segments of the Social Selling Software and provide the competitive landscape.
- To provide industry attractiveness with help of various tools such as the Porter’s five force analysis and the PESTEL analysis.
FIVE FORCES & PESTLE ANALYSIS:
In order to better understand Social Selling Software market conditions five forces analysis is conducted that includes the Bargaining power of buyers, Bargaining power of suppliers, Threat of new entrants, Threat of substitutes, and Threat of rivalry.
- Political (Political policy and stability as well as trade, fiscal, and taxation policies)
- Economical (Interest rates, employment or unemployment rates, raw material costs, and foreign exchange rates)
- Social (Changing family demographics, education levels, cultural trends, attitude changes, and changes in lifestyles)
- Technological (Changes in digital or mobile technology, automation, research, and development)
- Legal (Employment legislation, consumer law, health, and safety, international as well as trade regulation and restrictions)
- Environmental (Climate, recycling procedures, carbon footprint, waste disposal, and sustainability)
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