Michael Phillips: Immersive video exhibits: Pro or con? What clues does ‘Mozart Immersive’ give about the future of entertainment?

Published by
Chicago Tribune

CHICAGO — We live in “the experience culture.” That’s what David Barbour calls it. He’s editor-in-chief of Lighting & Sound America, the monthly trade publication of the entertainment technology industry. Barbour sees no more conspicuous example of that culture, and our ever-theme-parkier menu of experiences for a price, than the multi-projection exhibits like “Immersive Van Gogh,” one of many Van Gogh attractions now playing around the world. Audiences pay their money for a bone-dry swim in an ocean of digital projections and swirly images from famous paintings accustomed to being still. “Imm…

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