Gluten Free Food Market: Overview
North America is expected to have the greatest revenue share in the gluten-free food industry because a major portion of the population is already aware of the benefits of consuming gluten-free products. Spending by residents has increased on nutrient-dense foods. In this region, these things are also widely available both online and offline. Incidence and prevalence of celiac disease are also rapidly increasing in this region. According to several studies, up to 83% of Americans with celiac disease either go misdiagnosed or get the wrong diagnosis for another condition. Also, up to 6% of Americans may be sensitive to gluten yet not have celiac disease.
The expansion of the industry is anticipated to be positively impacted by each of these factors. The U.S. and Canada are two developed nations where consumers are increasingly drawn to baked goods with added nutrition and health benefits. The numerous markets in North America, including end-users and end-use industries, will further stimulate regional economic growth. The United States is one of the nations with the highest consumption of gluten-free products, with one in every 133 people suffering from celiac disease and one in every 56 experiencing symptoms similar to it. Gluten intolerance is a hallmark of celiac disease, an autoimmune condition. In this country, celiac disease sufferers can avoid these symptoms by avoiding gluten.
Participants in the gluten-free food sector are focusing on the development of new products in order to diversify their product offers. For instance, the grocery store chain Hy-Vee Inc. launched Good Graces, a new private brand offering a variety of gluten-free goods, in November 2021. Good Graces now has 30 gluten-free items on the market and has 60 more under development. Packaged bread producers are developing free-from sub-brands under their main names to meet the growing demand for gluten-free bread, and these sub-brands are finding favour with consumers from all socioeconomic backgrounds. The availability of gluten-free bread that not only satisfies all dietary criteria but also adheres to raw, organic, vegan, and paleo diets is another development in recent years. A number of new bakeries are now selling this product.
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Global Gluten Free Food Market: Major Players
Hain Celestial Group
Kraft Heinz Company
General Mills, Inc.
Chobani, LLC
Kellogg’s Company
Global Gluten Free Food Market: Types
Bakery Products
Dairy / Dairy Alternatives
Meats / Meats Alternatives
Condiments, Seasonings and Spreads
Desserts & Ice-Creams
Prepared Food
Pasta and Rice
Other Products
Global Gluten Free Food Market: Applications
Grocery Stores
Independent Natural or Health Food Store
Mass Merchandiser
Club Stores
Drug Stores
Others
Gluten-free foods made from environmentally friendly and sustainable crops are offered by recent entrants to the gluten-free market. Some of these new businesses are focusing on utilising underutilised crops like coconut, which require less water to cultivate and are rich in essential amino acids. Some of them even sell gluten-free protein bars called Gourmet Bars that are made of plants. These bars contain whey protein in addition to organic raw almonds and are free of lactose, casein, and gluten. Foods that are free of the “gluten” protein are considered gluten-free. Due to an increase in celiac disease incidence over the past few years, these foods have experienced tremendous growth.
People must follow gluten-free diets because of celiac disease, a condition that results in inflammation in the small intestine after consuming gluten. Foods free of gluten help to decrease cholesterol, enhance digestion, and increase energy. The majority of healthy gluten-free foods can help you lose weight when mixed with the right kinds and amounts of other foods.
