Global Seltzers Market Study for providing information on Key Players, Growth Drivers and Industry challenges

Global Seltzers Market

Global Seltzers Market: Overview

Hard Seltzer, also known as spiked seltzer or hard sparkling alcohol water, is a carbonated water, alcohol, and open fruit flavouring drink that is sometimes made from cane sugar fermentation or malted barley fermentation. Hard Seltzer contains approximately 5% alcohol, has very few calories, and is the best alcohol substitute. Hard Seltzer is a clear, bubbly, lightly flavoured alcoholic beverage with few calories, few carbs, no sugar, and 5% or slightly higher alcohol content.

Demand and sales of low alcohol beverages are increasing as health-conscious consumers now have access to a wider range of more flavorful hard seltzer, and many new brands are entering the growing market to offer innovative and flavorful Hard Seltzer flavours. Another factor driving the growth of this market is that the younger generation enjoys partying and now has alternatives to alcohol that taste good, come in a variety of flavours, and have fewer calories than alcohol. Even though hard seltzer has many key factors, there are a few restraints that can slow the market’s growth, such as excessive drinking of hard seltzer, which can lead to alcohol poisoning and other negative health effects. Hard Seltzer has many opportunities in the future because millennials like to party hard and enjoy drinks, and hard Seltzers are a perfect fit for that because they are low carb, consume low calories, taste good, and come in a variety of flavours.

Click Here To Get Sample Copy of Market Report

Global Seltzers Market: Major Players
Oskar Blues Brewery
Pura Still
Sound Craft Seltzer
Nauti Seltzer
White Claw
Ficks Real Fruit Hard Seltzer

Global Seltzers Market: Types
Spiked Seltzers
Hard Seltzers

Global Seltzers Market: Applications

Global Seltzers Market: Regional Analysis
All the regional segmentation has been studied based on recent and future trends, and the market is forecasted throughout the prediction period. The countries covered in the regional analysis of the Global Seltzers market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.

Hard seltzer is a seltzer that contains alcohol. The amount of alcohol in hard seltzer varies depending on the brand. Alcohol can be produced using a variety of methods, including cane sugar fermentation and malted barley fermentation. Lemon, lime, orange, and grapefruit are some popular flavours of hard seltzer. Changing lifestyles, shifting consumer preferences, and rising consumption of carbonated beverages in major North American and European markets have been identified as key drivers of the global hard seltzer market.
Hard seltzer is becoming increasingly popular among health-conscious consumers due to its low calorie content and high nutritional value. Alternative alcohol bases are used to provide a diverse range of hard seltzers to meet the needs of consumers. Fruity blends and wine-based hard seltzers are expected to grow significantly during the forecast period.

Hard seltzers are popular among millennium consumers as a status symbol. Furthermore, consumers enjoy high-ABV hard seltzer in a variety of flavours such as citrus, wild berry, and blood orange. Many new brands are entering this emerging market to offer innovative and handcrafted hard seltzer flavours. Through its “Evil Water” product line, Evil Twin Brewing, for example, offers hard “pastry” seltzers in flavours such as gummi bears and chocolate egg cream. The pandemic has had a significant impact on consumer purchasing and spending habits. Due to changing economic conditions, consumers are prioritising their expenses and are willing to pay only for essential products and services. Furthermore, during the COVID-19 pandemic, strict lockdowns and restrictions on social gatherings around the world reduced demand for hard seltzers.