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Global Media Asset Management market report, share, trends and forecast to 2028

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According to Stratistics MRC, the Global Media Asset Management Market is accounted for $1.58 billion in 2022 and is expected to reach $3.84 billion by 2028 growing at a CAGR of 15.9% during the forecast period. 

Media Asset Management (MAM) refers to the process of storing and organizing video and multimedia files. MAM refers to both the method and the software used to manage video and multimedia data. The necessity to manage massive and rich media files is accommodated by a MAM system. It has developed into a crucial component of the video production process, enabling businesses to store and manage huge media libraries from a single, trustworthy location.

Media asset management (MAM) solutions store the files in a central location, regulate access from diverse teams, and allow for simple access to and sharing of films and photographs in any format. Also, the advancements offered by companies in media asset management (MAM) solutions, the demand is expected to grow at a high rate. Due to these benefits, the demand for media asset management (MAM) systems is anticipated to increase during the forecast period.

By geography, North America is projected to hold the largest market share during the forecast period owing to the rising demand from various industries in region. MAM is currently in a revival period in North America due to the massive increase of digital data from online, social media, and sensors as a result of new technology that capture and analyze such data. The potential to enhance connected products, services, and customer reach is regarded as being significantly increased by prominent players from the United States and Canada. Major media and broadcasting businesses’ presence in the area is also anticipated to help this sector. These elements are anticipated to fuel market expansion in the near future.

Some of the key players profiled in the Media Asset Management Market include SI-MEDIA Srl, Microsoft Corporation, Imagen, Sony Group Corporation, Quantum Corporation, VSN Video Stream Networks S.L., Dalet, Tedial, Prime Focus Technologies, Dell Technologies Inc., International Business Machines Corp., Bynder BV

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