Britain launches second probe into Google’s ad practices

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Reuters UK

(Reuters) – Britain’s competition regulator on Thursday launched its second probe into the advertising practices of Google, saying the Alphabet-owned search giant could be distorting competition and may have illegally favoured its own services. The Competition and Markets Authority’s (CMA) latest probe follows its into Google and Facebook owner-Meta’s “Jedi Blue” agreement earlier this year. Governments around the world are strengthening the regulation of U.S. tech giants that have become even more powerful during the COVID-19 pandemic. There are multiple investigations globally into their mar…

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