Analysts Predict Global Markets of Smartphone to Shrink in 2019


On Tuesday, a report suggested that the global smartphone market is being expected to shrink much further in 2019 due to lesser demand and other unfavorable factors for mobile companies.

Global smartphone production is being expected to reach 1.41 billion units this year, and further 3.3 percent down from the previous year, if a report from TrendForce, the market intelligence provider is to be believed.

TrendForce said that replacement demand will most likely slacken in 2019 because of the lack of devices with landmark functions, and also went on to add that the global smartphone output might drop by as much as 5 percent on-year due to the uncertainty and the fallout between US and China in the ongoing trade war.

Samsung Electronics Co has been projecting to grab the leading market share of 20 percent this year, and this is being followed by Huawei with 16 percent and Apple with 13 percent market shares.

Among the top three industry players, Huawei would likely become the only company which will see positive growth in smartphone production.

Samsung’s smartphone output has been predicted to go down by another 8 percent on-year to 293 million units, with Apple’s market price as well to fall 15 percent down to 189 million.

Previously, another industry tracker, Strategy Analytics, predicted that the global smartphone shipments would come down to 1.43 billion this year, and further down by about 0.6 percent from a year earlier.

Strategy Analytics has forecasted a market share of about 20.3 percent for Samsung, 16.1 percent for Huawei and 14.4 percent for Apple.

TrendForce went on to say that Samsung would likely take a much more aggressive strategy in terms of price as well as specifications as it has been finding it hard to find new business areas. Samsung plans to roll out their Galaxy M mid-range and low-end smartphones in India by the end of this month and they also plan to unveil their Galaxy S10 flagship smartphone and the much-talked-about foldable smartphone in San Francisco next month with the aim f creating new demand as well as outperform their Chinese rivals.