There are all signs that 2023 is a brilliant year for AR augmented reality. According to IDC, the global VR / AR equipment shipments will reach 12.8 million units in 2023, of which VR devices are 12.44 million units, up 30.67% year on year, and AR equipment shipments will reach 360,000 units, up 71.43% year on year. VR device shipments are expected to grow at a CAGR of 30% from 2022-2026, while AR devices will grow at a CAGR of 102%.
Apple (AAPL) AR glasses will take time. But Guo Ming, a prominent Apple supply chain analyst, shared a report on Apple’s superlens (metalens) technology and revealed that the lens will be used for “Apple glasses” around 2026 or 2027.
In the meantime, Cook should unveil a product called Reality Pro to the public at this year’s Worldwide Developers Conference on June 5, a key step in Apple’s subsequent release of AR glasses. The product is expected to be a high-end virtual reality device, mainly acting as AR, instead of stacking virtual objects and data on a natural view of the real world, but on a real-world real-time video stream.
There comes the AR + AI era
In the fusion of digital and reality, AR technology is indispensable. AR technology can overlay digital information into the real situation more simply and more directly, and further reduce the distance between numbers and reality, to realize the perfect fusion of numbers and reality.
On the other hand, the emergence of AI, especially since the release of GPT-4, has only increased around ChatGPT-related topics. The AI market represented by ChatGPT is regarded as a market of at least $10 billion by research institutions, which contains unlimited potential and possibilities. Boston predicts that the market for generative AI will reach at least $60 billion by 2025.
ChatGPT Once again let the industry see the hope of realizing general artificial intelligence, artificial intelligence is bound to change the way of human life. AI, as a way of behavior, seems to be incompatible with AR as a means of expression, but if AR wants to realize all kinds of fantasies about the future, it must be closely combined with artificial intelligence.
When technology observers find that in the face of the fourth global artificial intelligence revolution, AR and AI have become complementary and mutually reinforcing relationships, and have also become an important starting point for enterprise transformation. The integration of AR + AI is not only good for industrial development but also quietly evolving into a new trend of industrial competition and expanding a new dimension of competition among enterprises.
WiMi AI Boost the AR market
It is understood that WiMi Hologram Cloud (NASDAQ: WIMI), as an AI vision and AR manufacturer, continues to lead the key technology innovation. In recent years, WiMi, through continuous exploration and independent innovation in the AR field, has applied the new generation of AI visual display technology, went deep into the vertical segmentation industry, combined with various industries to empower, served the real economy, and has a vast application field.
So far, with a deeper understanding of the industry, WiMi has combined with AI. Taking the retail industry as an example, WiMiAI is accelerating the application of commodity 3D models and virtual anchor scenarios. Through the combination of new technologies such as AR and VR, it can realize the immersive shopping experience of multi-sensory interaction such as audio-visual. With the development and application of digital technology, WiMi shopping experience immersion has become the development direction of the e-commerce field.
The integration of AI and AR will lead to a new round of information technology revolution. But in the long run, the popularity of AI and AR services connects to 5G. The popularization of 5G makes previously impossible services possible. In the future, 5G is more like the underlying technology of changes in all industries. To achieve a high-quality and immersive display effect, 5G cannot be needed. Similarly, WiMi uses 5G + AR + AI technology to implement solutions for various industries, which can help facilitate the digital transformation of various industries.
To sum up
The industry has been expecting Apple’s new MR products to drive the growth of the consumer market. Accompanied by it, the trend of enterprises and capital markets entering the AR hardware end is more and more obvious, the development path of AR is gradually clear, and the superposition of AI technology is becoming more and more mature. Combining AI to build the integration of hardware and software systems has become a major punctuation point for enterprises to stabilize the market, and it is expected that artificial intelligence will become the engine to promote the development of the AR industry in the next few years.
But it’s more important to note that 5G will make augmented reality applications smoother, making truly stable millisecond real-time data synchronization possible. WiMi’s vision is to promote a new open and win-win industrial chain ecosystem. WiMi will continue to invest in the integration of research and development of AI and AR in the future to bring more excellent products in the 5G era and promote the development of the industry.
