The young-buck salesperson is a well-known cliche for a good reason. Young-buck salespeople are a dime-a-dozen. The seasoned sales professional is what’s less well-known, and far less common. “There aren’t many people who last a career in sales,” says 30-year sales veteran Danny Manich.
For those looking to win at sales – not just now but throughout a long and rewarding career, here are some sales tips from industry-expert Danny Manich.
1. Sales is about relationships
The best salespeople are the ones who build strong relationships with their clients. “It’s not just about making a sale,” says Manich, “it’s about developing a rapport and understanding what the other person needs.” Sales is a people business, and the best salespeople are the ones who understand that.
2. Always be learning
The world of sales is always changing, and the best salespeople are the ones who stay on top of the latest trends and developments. “You can’t just sit back and coast on your past successes,” Manich says. “You always have to be learning and growing.”
3. Be prepared
Manich says that one of the keys to success in sales is being prepared. “You need to know your product or service inside and out,” he says. “And you need to be able to answer any question a potential client might have.” Being prepared shows that you’re serious about your product or service – and that you’re serious about making a sale.
4. Be persistent
“No one said sales was easy,” Manich says. “You’re going to hear ‘no’ more often than you hear ‘yes.’ But the best salespeople are the ones who don’t take ‘no’ for an answer.” Sales is a numbers game; the more people you talk to, the more likely you are to find someone interested in what you’re selling.
5. Enjoy the process
“If you’re not having fun, you’re not going to be successful,” Manich says. ” Sales is a challenging and rewarding profession, and the best salespeople are the ones who enjoy the process.” If you’re not enjoying yourself, it will be difficult to succeed in sales.
6. Be calm.
“The best salespeople are the ones who can keep their cool,” Manich says. ” Sales is a high-pressure profession, and there will be times when you feel the pressure. But if you stay calm and focused, you’ll be more likely to succeed.”
7. Believe in yourself.
“If you don’t believe in yourself, no one else will,” Manich says. ” Sales is a confidence game, and the best salespeople are the ones who have faith in themselves and their product or service.” If you believe in what you’re selling, it will be easier to convince others to do the same.
8. Do your homework.
“You can’t just walk into a meeting cold and expect to be successful,” Manich says. ” You need to do your homework and know who you’re talking to and what they’re looking for.” The best salespeople are the ones who take the time to prepare for their meetings.
9. Be patient.
“Good things come to those who wait,” Manich says. ” Sales is a marathon, not a sprint, and the best salespeople are the ones who are patient and persistent.” If you’re patient, you’ll eventually find the right client – and make the sale.
10. Have fun.
“If you’re not having fun, you’re not going to be successful,” Manich says.
Following these tips can help any salesperson – whether they’re just starting out or have been in the industry for years – succeed. Sales is a people business, and the best salespeople are the ones who understand that. With these expert tips, you can position yourself for success in sales.